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PARTNER SCORECARD

USS Lexington Museum

Attraction · Designated Jan 12, 2025Not Enrolled
DAVI Score
82
STRONG
Your AI Visibility Score measures how often and how accurately AI assistants like ChatGPT, Claude, Gemini, Perplexity, and Grok describe and recommend your property to visitors.
Composite signal

Dimension Breakdown

Presence
81
Accuracy
79
Distinctiveness
88
Recency
76
Sentiment
84
Where score is leaking

Top Issues

Google listing still shows winter hours for the summer season
Detected. Across multiple LLMs in Q2 2026 scoring runs. This issue is reducing this entity's composite score and is fixable through Tier 2 or Tier 3 Content Deployment Program enrollment.
Ticket prices don't match across 2 of the 4 AI engines
Detected. Across multiple LLMs in Q2 2026 scoring runs. This issue is reducing this entity's composite score and is fixable through Tier 2 or Tier 3 Content Deployment Program enrollment.
No fresh news coverage in the last 11 months
Detected. Across multiple LLMs in Q2 2026 scoring runs. This issue is reducing this entity's composite score and is fixable through Tier 2 or Tier 3 Content Deployment Program enrollment.
Plan of attack

Priority Recommendations

Update your Google Business listing with current hours and seasonal schedule
Executed by Zertura content team within 14 days of Content Deployment Program enrollment. Re-scoring in next monthly run captures the lift.
+2to Accuracy
Publish a single up-to-date pricing page on your website
Executed by Zertura content team within 14 days of Content Deployment Program enrollment. Re-scoring in next monthly run captures the lift.
+3to Distinctiveness
Share a quarterly news story with local press to keep your coverage fresh
Executed by Zertura content team within 14 days of Content Deployment Program enrollment. Re-scoring in next monthly run captures the lift.
+4to Recency

Brand Strength Factors

  • Veteran and military heritage narrative
  • Cultural landmark and educational identity
  • Strong visual/photo asset presence in AI responses

Areas for Improvement

  • Wayfinding and signage mentioned negatively in reviews
  • Tour organization consistency in AI descriptions
  • Limited recent news coverage reducing Recency score
Distribution health

Listings Performance

AI Citations Generated
2,184
Industry avg: 1,420
Direct AI Mentions
612
Industry avg: 488
Click-throughs from AI
328
Industry avg: 201
Wikipedia Page Views
1,902
Industry avg: 1,120
Listing Health (across 5 LLMs)
Address accuracy94%
Phone accuracy88%
Hours accuracy71%
Categories completeness82%

Reviews

Recent reviews tagged to USS Lexington Museum
Brian H.TripAdvisor · May 12, 2026
2.0

Stunning piece of history but wayfinding inside is a maze, we missed two exhibits because the signage was confusing.

WayfindingSignage
Cited by: ChatGPT Gemini
Unread by partner
Carmen V.Google · May 04, 2026
4.5

Loved the flight deck. Climbing into the cockpit was a highlight for our kids, totally worth the visit.

Flight DeckFamily
Cited by: ChatGPT Perplexity
Unread by partner
Derek L.Yelp · Apr 28, 2026
2.0

The self-guided tour was hard to follow. Maps weren't clear and a couple of stairwells were closed without notice.

WayfindingTour Organization
Cited by: Claude
Unread by partner

Enrolled Admins

3 active · last invite May 22, 2026
Jesse Gilbert · GM
jgilbert@example.org
Last seen Today
Mariana Cruz · Marketing Lead
mcruz@example.org
Last seen 3 days ago
Tom Ramirez · Operations
tramirez@example.org
Last seen 2 weeks ago

DMO Recommendations

Actions the DMO can take from its side to lift USS Lexington Museum's score.

  • •Feature USS Lexington Museum in the next destination newsletter content drop.
  • •Cross-link USS Lexington Museum from the official DMO "Things to Do" hub page.
  • •Submit a Wikipedia paragraph citing USS Lexington Museum from the destination article.
Trailing 12 weeks

AI Sentiment Trend, USS Lexington Museum